Google Page Rank Analysis
SEO audit of Tibetan-related keywords.
Problem Overview
The problems we’re trying to address.
Core Problems
1. Existing Digital Information and Online Presence (SEO)
The current sources of digital information and online presence pertaining to Tibetan culture are inadequate and require enhancement.
2. Less Exposure to STEM Fields
Tibetans face limited opportunities (in Tibetan communities) in STEM fields, resulting in less interest in those domains.
3. Limited Opportunity for Contribution
The avenues for Tibetans to contribute to digital platforms are limited, hindering the representation and amplification of Tibetan information online.
Ecosystem-Level Problems
| Problem | Description |
|---|---|
| No art-related space | No platform to discover Tibetan art and culture; most Tibetan artists only use Instagram (which isn’t ideal); no personal portfolios or digital archives. |
| No centralised job/career platform | Job discovery is fragmented—mostly through Facebook pages or Instagram posts from Tibetan organisations; this is inefficient. |
| No great news UI | Existing English-language Tibetan news websites (around 5) are poorly designed, lack SEO structure, and are hard to access or trust. |
| Lack of centralised fact repository | No trustworthy UI or structured source for Tibet-related facts and data. |
| Lack of authority/authenticity online | Tibetan organizations, monasteries, and nunneries lack resources/skills (design, SEO) to rank on Google; no space for Tibetan people to share personal stories; hard to be found. |
| No centralised event listing | Events are only announced on Instagram; no list/calendar-based way to browse Tibetan-related events. |
| No tourism guidance for non-Tibetans | No platform providing tourism-related content or guidance from a Tibetan perspective. |
The current Tibetan digital ecosystem faces common challenges such as limited SEO, underdeveloped design, and low adoption of technology. These are further shaped by organizational structures that unintentionally make it harder for people to participate and contribute meaningfully.